Circularity drives growth.
We enable electronics manufacturers & retailers to go beyond CO2 neutrality by certifying their products to be waste neutral.
How? In regions where e-waste collection & recycling infrastructure is missing, we finance the creation. Our partners recirculate e-waste in this infrastructure before it's "lost" in landfill.
We capture the journey from collection to recycling and turn it into e-waste tokens. Compared to CO2 certificates, they are fully traceable, transparent and verifiable.
You can market your product, knowing that for every sale, an equivalent number of resources have been recycled before they could end in landfill.
Safe & transparent
Individual
traceability
Large partner network
Electronics are more than a
CO2 footprint.
Electronic waste contains a much higher quantity of valuable metals per ton compared to raw ore. They also contain severe pollutants like mercury & HCFCs. By shipping millions of kilos to landfills in developing nations, we lose access to these critical materials.
The footprint of our electronics can only be offset by collecting & recycling e-waste. Request a demo to see how we do that.
Our solution
With contributions, we fund e-waste collection initiatives
around the world & collect impact data in the process.
1. Integrate us into your flow.
Tell us which products you want to make waste neutral, and we match it to a resource footprint.
2. We record transactions
For each product sold, we record the amount of e-waste we need to save from landfill.
3. We finance e-waste initiatives
We match each purchase to the collection & recycling of the same resource material.
4. And track each recycled quantity
From collection to shipping, processing & recycling, we capture the complete journey.
What does that unlock for you?
Our e-waste tokens can be leveraged into ESG-claims for your products, or data for your sustainability reporting.
This drives:
- 2.5x CAGR compared to products without ESG claims
- 25% higher loyalty from end-consumers
- 10x higher CTR emails with personalized impact data
We're continuously testing new propositions with consumers. Our demo is full of examples on what you could offer.
Blockchain transparency
Completely anonymous
Personalized experiences
Our partners
We're in the process of building our solution for a release in 2023. Do you want to join?
Connect with us via hello@minimise.berlin
